Small World Machines and Dumb Ways To Die lead Australia in Outdoor Lions shortlist

Cameron Boon

June 18, 2013 9:13

Leo Burnett Sydney’s Small World Machines and McCann Melbourne’s Dumb Ways To Die lead Australia in the nominations for the Cannes Outdoor Lions shortlist this year.

There were more than 650 pieces of work featured in the global shortlist which was announced overnight.

Australian entries on the shortlist:

Drinks:

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Cameron Boon

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2 COMMENTS

saywhat? 18 Jun 13

Did Leo create the small world machines alone or with other agencies? If the latter, who was the lead agency and who came up with the idea. Great campaign btw!

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mumbrella 18 Jun 13

Hi saywhat – my understanding is that it was a collaboration with Leos Chicago, led from Sydney.

Cheers,

Tim – Mumbrella