SodaStream launches $2m Christmas ad push with pastiche of YouTube PlayStation clip
SodaStream is launching a $2m advertising offensive in the run-up to Christmas.
The ads, shot in the style of a home video, are a pastiche of a YouTube clip of a man who explodes with excitement on receiving a PlayStation 3 for Christmas.
They were made in the UK but adapted locally with an Australian voiceover.
I thought it was based on the classic ‘Kid gets an N64 for Christmas’ video on YouTube https://www.youtube.com/watch?v=pFlcqWQVVuU
That has around 15 million views
The commercial, OK, not sure, but tbh it isn’t going to matter too much, sodastream is freakin awesome – I just use it for carbonated water. Never used the flavours, but the water out of my kitchen tap tastes better with bubbles.
I would have assumed N64 kid as well.