Solotel encourages Aussies ‘to get back to the pub’ for Xmas

Zanda Wilson

November 6, 2020 2:16

Solotel’s new Christmas campaign is a cheeky look at Australia’s pub culture, and uses the tradition of awkward family Christmas photos to encourage Aussies to book at Solotel venues.

Developed with Monster Children Creative, the digital and out of home campaign is based around the tagline ‘‘All I want for Christmas, is to go to the pub’.

Solotel Christmas posters

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Zanda Wilson

Zanda Wilson was a reporter and podcast producer at Mumbrella, specialising in radio reporting. He left Mumbrella in September 2021.

Topics

All I want for Christmas is to go to the pub Christmas Christmas campaign Danae Goiser hotels Monster Children Creative Pubs Rob Squillacioti Solotel Tonic PR + Communications