South Australian Tourism Commission puts advertising account out to tender
SATC’s Kangaroo Island ‘Let Yourself Go’ ad by KWP!
The South Australian Tourism Commission has officially put its advertising contract out to tender kicking off a battle for the state’s most prized account.
The tender puts incumbent KWP! Advertising on alert, although the Adelaide agency has held on to the account for the last decade.
In September, KWP! announced that its contract with SATC had been extended for another year until 30 June 2013, but the agency must now defend the account in a statutory review.
