Spikes Asia PR shortlist yields 11 Australian contenders
Australian agencies are well represented in the Spikes Asia PR category, with 11 shortlisted entries.
Whybin\TBWA Melbourne’s ‘GayTMs’ for ANZ Bank, which did well at Cannes Lions, made the cut out of a total 44 entries alongside Clemenger BBDO Melbourne’s ‘Aussie Builders’ stunt for Snickers, which garnered global attention and grabbed a bronze in the Cannes Lions Media category earlier this year.
Clemenger BBDO Melbourne’s ‘How to Drink Properly’ for Drinkwise Australia was also shortlisted.
https://www.youtube.com/watch?v=0gjsoSY18kg
Interesting that Aus PR entrants are all advertising agencies except 1.