Snickers

How to succeed (or fail) with a global marketing campaign

Snickers turns anti-celebrity ad directive into an interactive world first Hungerithm 8

Morning Update: Snickers’ ad mistakes; Nike dumps Pacquiao; McCann’s new Japan team; Publicis loses Walmart media account

Live Blog: The ads of Super Bowl 50

Morning Update: New video tells ad industry to stop objectifying women; Is Twitter doomed?; Droga5 wins AdAge agency of the year

Morning Update: McDonald’s the Musical; Watch the Emmy Nominated commercials; Google ad revenue climbs

Morning update: Why this creative wears the same outfit everyday 2

Morning Update: Katy Perry’s sharks are back to work in new ESPN commercial

Morning Update: Danny Trejo is Marcia in Snickers Super Bowl ad, but who’s Jan?

Morning Update: Carl’s Jr.’s Super Bowl ad stars an almost-naked woman 1

Morning Update

Spikes Asia PR shortlist yields 11 Australian contenders 1

Controversial Snickers builder spot wins Bronze in Media Lions

Dr Mumbo’s favourite ‘whingy’ ASB complaints 2

Chocolate fights over women 4

Morning Update: Keira Knightly in Chanel ad; How Lachlan Murdoch’s promotion was reported; Snickers ad ‘kind of misogynistic’ 1

Construction workers prove ‘you’re not you when you’re hungry’ in new online film for Snickers 21