Starcom Melbourne strategy director Sérgio Brodsky joins Initiative Melbourne
Former Starcom Melbourne strategy director Sérgio Brodsky has been appointed head of strategy for Initiative Melbourne.
Sérgio Brodsky joins Initiative Melbourne
Prior to Starcom Melbourne, he was the worldwide strategist for WPP’s brand consultancy Brand Union in London where he worked on the global repositioning of HSBC.
He later joined Starcom London, working in the global business unit for Procter & Gamble and was responsible for strategy development across beauty and feminine care categories.
