Suzuki acknowledges threat of technology in ad which reminds drivers about the fun of driving

Japanese car maker Suzuki has acknowledged the threat of technology and driverless cars by reminding drivers how fun driving can be.

Created by Deloitte Digital, Suzuki’s ‘For Fun’s Sake’ ad shows drivers having fun while driving cars including playing tricks on their friends, driving in the open country and throwing their keys up in the air.


The ad begins by predicting all cars will be driverless and the same by 2035, but until then, drivers should embrace quality cars and the fun they bring.

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