International and local speakers tackling transparency at Mumbrella360

Media transparency is to be a major focus of June’s Mumbrella360 conference with several sessions tackling to what has become one of the key topics of recent months.

Over June 7 and 8, key aspects of the media transparency debate will be discussed across a variety of panels.

One of the first sessions of the conference – “Media transparency: What you should be asking” – will feature industry veterans tasked with tackling the key aspects of the debate in plain language.

Questions of client-agency-media owner trading relationships, industry currencies, contracts and wider ad fraud issues will be discussed by the panel.