Taco Bell partners with Speed for media capabilities

Mexican inspired fast food chain, Taco Bell has appointed independent agency Speed to handle its media account.

The partnership will see Speed handle all media capabilities, with the agency working closely with existing agency partners to lead media solutions using data and analytics.

The Yum! brand has been accelerating its re-entry into the Australian market after announcing it would return in 2017, following a 12 year absence.

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