Advertising

In these unprecedented, strange, uncertain times… let’s stop writing cliched, lazy press releases

30 should not feel like a deadline in advertising

Clemenger promotes ‘Easy as’ seafood for SIA campaign

Quantium, Fetch TV and Adgile Media launch ‘first ever’ closed loop reporting solution for TV

Nine issues call to arms for marketers with $1m State of Originality giveaway

‘No one’s going to bail you out’: Adrian Leppard on reopening an agency and who will win and lose in the pandemic

Online advertising market reports $9.1bn in spend for FY20 as Q2 declines 12%

Attention matters in advertising, and part of the answer lies in screen real estate 19

Tiktok targets advertisers with Tiktok For Business: ‘Don’t make ads, make Tiktoks’ 1

The Communications Council condemns the use of COVID-19 as excuse for clients to extend payment terms 4

Joan Westenberg launches PR and advertising firm Studio Self

‘Landmark’ programmatic investigation finds almost 50% of ad spend disappears before reaching publishers 13

As ‘We’re in this together’ becomes a cliche, let’s make customers laugh again 2

Home means more than ever, says new Aussie Home Loans campaign

Here to help. Alone. Together. Repeatedly. 1

Meaningless words are leading our industry to an identity crisis 9

There is more to communicating with consumers than emotion – so why do advertisers keep selling themselves short on big ideas?

Coles adds DDB and TBWA to supermarkets roster