Advertising

Morning Update: Beauty brand launches VR ride; Burberry sponsors Snapchat lens; can charity bots create empathy?

DrinkWise campaign accused of public relations not public interest 3

Telstra labels its network ‘the most entertaining place on Earth’ in new campaign 1

Cancer Institute and JCDecaux create peep-hole to illustrate cell damage in anti-smoking campaign

Mumbrella 360 video: Best of Times, Worst of Times – What’s Going On in the Australian Marketing Industry?

Dolmio brings Pepper Hacker to life as consumer product 11

Westpac rescue helicopters ad triggers claims of ‘customer blackmail’ on social media 17

DDB automates creative process with new Schmackos campaign created programmatically 5

Qatar Airways strikes first sports sponsorship agreement with Sydney Swans deal 4

Garnier launches Nutrisse campaign with brunette Carrie Bickmore 5

Australian Turf Club campaign aims to put the ‘pizzazz’ into Sydney Spring Carnival

Seven in talks over 2024 Olympics as network begins Rio review 5

Plush Sofas invites dogs onto the couch in new comfort campaign 6

APN Outdoor profit warning hits out of home advertising sector as share prices tumble

News Corp kicks off $6m marketing push ahead of launch of Sunday magazine, Stellar

APN Outdoor posts double-digit revenue growth for first half of 2016 3

Mumbrella360: Advertising With Empathy – How Publishers and Advertisers Can Regain the Trust of Consumers

Bonds brings ‘dad-bods’ into the spotlight in new Clemenger BBDO campaign 8