ALDI

Aldi’s fifth ‘Like, Like’ ad sees a man in a white coat sell laundry powder 1

Aldi uses talking bear to spruik toilet paper 2

Motivational speaker returns in Aldi campaign

Aldi promotes ‘award-winning products’ with motivational speaker ads 12

Even Bruno the dog is excited by Aldi’s price reductions in campaign from BMF

Aldi promotes price reductions with new campaign from BMF 2

Rapper, aristocrat and artist push Aldi coffee capsules 13

Cheese-crazed golfer and yogurt-obsessed doctor feature in new Aldi campaign 3

A new approach to business models 4

Aldi moving into the telecommunication market with promise of cheap rates 7

Santa surfs with ham in Christmas ad for Aldi 40

BMF’s Aldi ad recognises babies’ bad timing 14

Redundancies at BMF 1

Aldi rolls out more ‘switch & save’ ads 11

Aldi returns to TV screens with ‘smarter shopping’ campaign 6

Mumbrella Readers Choice Awards – media brand of the year shortlist 8

Aldi, Qantas, L’Oreal and Uncle Tobys among major brands winning Choice awards for shonkiness 12

Why Lasoo’s iPhone app will change the game for retailers 24