Mumbrella Logo
Login

augmented reality

The Olympics gets an AR upgrade through Snapchat

The International Olympic Committee and other commercial partners are allowing Snapchat users to experience the Olympic Games through "immersive AR experiences". The announcement: For the first time ever, fans can experience the Games on a scale like never before through augmen...

Get the latest media and marketing industry news (and views) direct to your inbox.

Sign up to the free Mumbrella newsletter now.

"*" indicates required fields

 

SUBSCRIBE

Sign up to our free daily update to get the latest in media and marketing.