Campaign

Virgin Mobile enlists celebrity chef for next phase of #Mealforameal social initiative 1

Airbnb asks ‘Is Mankind?’ in new campaign urging users to share Airbnb experiences 2

Google pushes app with new campaign which sees content created for Masterchef 2

Lotto NZ urges Kiwis to imagine how winning the Powerball could change their life 5

TAC raise awarness of new laws targeting drunk and drugged drivers in new campaign

Tourism NT uses $1m barramundi as marketing hook in bid to entice visitors to the Top End 9

Diabetes Australia kicks off new marketing push aimed at highlighting dangers of the condition

Comedienne Claire Hooper promotes Optus’ home entertainment bundle in two-minute ad 4

Blackmores Animal Health uses interactive dog ambassador for its Pure Animal Wellbeing range

Psychology and grandmothers used in latest ‘I bought a Jeep’ ads from Cummins & Partners 4

DrinkWise ‘not out to please public health lobby groups’ says marketing director 7

Core unveils first work for Sydney Airport Parking 4

New advertising push sees Aldi celebrating its range of Australian Made products 8

Yahoo7 pushes itself as ‘relevant destination online’ in campaign from The Monkeys 7

Target uses talking bear to promote toy sale 3

V Energy follows up Vikings mutiny with Fantastic Man ads from Clemenger Sydney 1

Energy Australia’s owls urge consumers to make ‘wise call’ as ads continue to roll out 1

Handee Ultra plays on people swearing after making a mess in ‘This is the good sheet’ push 1