Chris Colter

CGU Insurance debuts campaign with 5-minute 60 Minutes spot Anna Macdonald

IAG's CGU Insurance released a new campaign via independent agency Thinkerbell, debuting it with a five-minute spot during last night's 60 Minutes on Nine. The media approach for the spot, which is unusually long for a typical television advertisement, was developed by Initiative....

News

CGU Insurance debuts campaign with 5-minute 60 Minutes spot

4 years ago

7

News

Initiative reveals winner of its Super Bowl Marketing Multi

4 years ago

News

Initiative urges industry to ‘put their money where their mouth is’ with Super Bowl ad predictor

4 years ago

F.Y.I.

Initiative launches national media-diversity directory

5 years ago

News

Initiative promotes niche audience publishers in the Forgotten Upfronts

5 years ago

News

Initiative makes 2 seniors hires, with more in the pipeline

5 years ago

Features

Is esports an untapped market in Australia for advertisers?

5 years ago

News

Initiative promotes Sam Geer to national MD, Chris Colter becomes chief strategy officer

6 years ago

9

Opinion

Supercars is showing how to win with fans and advertisers during COVID-19

6 years ago

2

News

Initiative appoints Chris Colter as national strategy director

7 years ago

3

News

Sam Geer to replace Sophie Price as UM’s national head of strategy

9 years ago

3

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