Elizabeth Herbst-Brady

Yahoo Identity Solutions launches for CTV environments

Yahoo Advertising is rolling out Yahoo Identity Solutions "for connected TV (CTV) environments, including Paramount", effectively making Next-Gen Solutions and Yahoo ConnectID products available for CTV buys via Yahoo DSP. The announcement: Yahoo Advertising is launching Yahoo...

F.Y.I.

Yahoo Advertising launches high attention pre-bid segments

3 years ago

News

Yahoo appoints lead for its new-look advertising division following cuts

3 years ago

F.Y.I.

Yahoo ConnectID gains strong industry support in APAC

3 years ago

Features

‘We are on the cusp of really being able to deliver true omnichannel performance’: Yahoo’s Herbst-Brady

4 years ago

News

InMobi integrates mobile supply with Yahoo’s DSP for direct advertiser access

4 years ago

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