fake

COMMENT: The coming media battle will be brilliant for the Australian communications industry 5

GOODLINX: Campaign Grief, Clinique mess it up, the new Cadbury’s ad

DR MUMBO: Hunting Mike Wagner

How the blogosphere views Naked’s fake video episode – and YouTube viewers start posting their responses 17

Boss of the agency behind the jacket video: don’t be naive – you can still be playful 7

Witchery owns up: To Be Honest I’m A Hopeless Romantic, says lying actress 24

Naked accused of ‘screwing’ the industry over girl-with-the-jacket fake 32

EXCLUSIVE: ‘Tegan’ tells her side of the fake reef video furore and blames the “lazy” journalists 11

Rogue reef site is taken down 3

EXCLUSIVE Tourism Queensland admits: The Reef video was a fake that took in AAP 18

Tourism Queensland – Social media campaign for Reef stunt isn’t us

DR MUMBO’S DIARY: Herald journo Asher Moses victim of fake Twitterer