GOODLINX: Campaign Grief, Clinique mess it up, the new Cadbury’s ad

The Campaign Brief blog has often been criticised for allowing anonymous, highly critical comments of new advertising work. But In My Atmosphere goes further than most :

“If the internet had an asshole… if there was a digital swampland where all the bad shit about our behaviour as users of the web were pumped… it would be the Campaign Brief blog.”

Late last year, a  social media site by beauty brand Clinique  launched in Australia. It’s not working, says Wisey, on The Digestif:

“About a month ago, this site came out- Clinique TV. I was excited. I was chuffed. An aussie division of a conglomerate had got their act together and had the balls to go 2.0. Some time has passed and it’s been a sufficient amount of time for some development. I’ve seen some display ads around the place we call the internet and I went back to have a visit. Well kids, this is NOT the way to run an interactive site.”