fake

What Australia’s fake, formulaic and contrived work could learn from the humanity of Africa 6

Nine pieces of fake video content that brands pretended were real 10

Telstra agency created fake blog, video and music track to promote Trading Post relaunch 24

‘And the Oscar for worst fake video goes to…’ 15

BMX ad was clever, but it was like accidentally sleeping with a hooker 27

Has Ten been ‘leaking’ its shows to YouTube in a PR stunt? I think so 6

ACMA cracks down on fake dating profiles 3

40,000 online conversations about Kings Cross Clare Werbeloff 22

Agency admits being fake police Twitter account 11

Mat Baxter – the man behind the Heidi hoax – turns up at Mediacom 13

Telstra – staff can tweet if they do it transparently 2

Today’s Twitter challenge: find Ros Reines 5

Fake Stephen Conroy: Telstra have fired me 12

We didn’t kill Fake Conroy 1

Telstra: Our fake Stephen Conroy won’t lose his job 5

EXCLUSIVE: “Despite Naked’s survey, their Witchery campaign was a social media failure” 19

TODAY’S PAPERS: Myer’s mega spend; is Naked lying again?; Haymarket treads water; Today Tonight offended by bad journalism