Nine-owned Stan Sport recently wrapped up its coverage of Wimbledon including a free-to-air element on the Nine Network that culminated in Ash Barty’s win becoming the #3 rating program of the calendar year. Nine Entertainment Co CEO Mike Sneesby goes behind the numbers with Mumbrella’s Zanda Wilson to chat BVOD measurement, Stan Sport’s growth, commercial opportunities and landing the rights to the UEFA Champions League.
Nine CEO Mike Sneesby on why a splintered sports streaming market is good for consumers