generative ai

The perils of using AI as an unpaid intern

Why agentic AI makes brand-building retail media’s new superpower

Local Google campaign highlights positive ‘real-world’ impacts of AI

The future of generative AI will be free, but the cost is you

Why engineering quality is the new frontier of brand trust 1

Amaysim launches entirely AI-generated television commercial 16

‘We need to swing back to that balance between existing demand and future demand’: Top CMOs list marketing priorities over next 12 months 1

Taboola announces generative AI tool, ‘Abby’

The dark side of generative AI: How using AI in marketing, advertising and communications can expose confidential organisational information

Marketers concerned about generative AI’s effect on SEO 1

PwC predicts major entertainment and media growth

‘APAC brands lead in global generative AI rollout’: New data reveals how ANZ compares to the world

TBWA introduces global AI platform

Aussie security provider launches first-ever brand campaign, uses AI as creative partner

GEN8 announce generative AI training program

Meta rolls out ‘time-saving’ gen-AI creative tools for advertisers

Generative AI strategy consultancy, GEN8, arrives for APAC market