influencers

Good riddance to Instagram likes: Now brands can focus on real marketing 3

Tiger Woods was once ‘squeaky clean’, so protect yourself with influencers: Vidcon’s GM

How highly sexualised imagery is shaping ‘influence’ on Instagram – and harassment is rife 8

When alcohol brands are under the influence(rs) 2

Beware the Insta Apocalypse 4

‘Tactics straight out of Big Tobacco’ – Instagram influencers’ alcohol deals slammed by health agency 3

Insincere influencers: how to handle ghosts

Influencers and social media metrics are ‘fashionable nonsense’ 5

Why influencers have divided the media and marketing industry 1

Lisa Ronson, Rebecca Wilson, Gerry McCusker and more confirmed as Mumbrella CommsCon 2019 launches

Beer brands’ influencer campaigns breached guidelines, watchdog finds 3

Head to Head: Are brands wasting time using celebrity endorsements? 2

Influencers must remember what the word influence actually means

Pay per post: influencer marketing’s answer to the one-night stand 1

Deliveroo’s Rebecca Evans joins Hoozu as client services director 1

Isobar and SMG launch ‘D:WTF’ event to help marketers navigate the murky world of influencers

Influencers are ‘bloody influential’, despite what the media gatekeepers say 7

Facebook agency chief: Let’s stop using the term influencer for ‘Z-list celebrities’ 17