Nickie Scriven

Kellogg's appoints Zenith to media account

Kellogg's pitch for its media account has drawn to a close, with the FMCG brand appointing Publicis Media's Zenith to do its strategy, planning and buying, Mumbrella can reveal. The pitch was marred by controversy with claims the brand had unrealistic expectations, and agencies being as...

Shape 16

Get the latest media and marketing industry news (and views) direct to your inbox.

Sign up to the free Mumbrella newsletter now.

"*" indicates required fields

 

SUBSCRIBE

Sign up to our free daily update to get the latest in media and marketing.