Premium Content Alliance

Premium Content Alliance reshuffles investment, Foxtel departs Mumbrella Team

Three years after going to market as a bundled industry body, the Premium Content Alliance has dialled back its investment in ThinkPremiumDigital in a move to redeploy resources to ThinkTV and ThinkNewsBrands, all while founding partner Foxtel departs. It is understood that ThinkPre...

News

Claire Williams the new head of marketing for Premium Content Alliance

4 years ago

News

PMX nabs ThinkTV’s Rowena Newman for head of media intelligence role

4 years ago

F.Y.I.

Premium Content Alliance announces first research project into the efficacy of premium media channels

6 years ago

News

‘The spotlight is yours’: Media alliance urges brands to keep advertising during COVID-19

6 years ago

Features

Mumbrellacast: There’s a lot going on – Nine, Premium Content Alliance, HT&E, Ooh Media and WPP

6 years ago

News

Consumer backlash against News Corp having ‘no impact’: Michael Miller

6 years ago

13

Features

Q&A with Kim Portrate and Michael Miller: Does the industry need the Premium Content Alliance?

6 years ago

9

News

Think TV and News Media Works merge to form the Premium Content Alliance

6 years ago

19

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