Scott Rhodie

Elon Musk, the world’s best PR starman 15

The keyboard warrior of Twitter 35

NBN digital comms role for Scott Rhodie 13

Walter Jennings departs as boss of Fleishman-Hillard; replaced by Chris Newman 7

Mumbrellacast: Ten’s new boss; Hello Robin; Sheen’s meltdown; the CommBank comedy 6

Fleishman-Hillard axes VP of digital media Scott Rhodie 14

Mumbrellacast: ARN’s Duncan Campbell; KFC’s pigeons ad; Media trust; Ben Elton and Hitler 2

Mumbrellacast: Return of the jingle?; Gay stereotypes; 2011’s ratings battle begins 8

Mumbrellacast: The media and the floods; Yahoo!7’s Spreets deal; The town that changed its name for a Facebook campaign 3

Happy, thingy. A PR’s response to an ad agency’s moan 20

Mumbrellacast: Canon; Telstra; Beer ads and pay TV

Uglii appoints Fleishman-Hillard

Mumbrellacast: Fnuky’s David Campbell on adland Adelaide and his feud with Clems

Mumbrellacast: World’s most valuable brands; Fairfax circulation leak; Oprah House; Ten’s upfronts; Classic Rock and a hard place 6

Coca Cola world’s most valuable brand, as Toyota falls and BP plummets 10

Scott Rhodie appointed Fleishman-Hillard’s VP of digital media 31

Mumbrellacast: Online video production values; Gruen goes political; Happy birthday mX; Budget PR 1