social media

Bloggers and brands: who is responsible for ROI? 12

Foxtel turns tweets into chants 4

Kred launches social rewards program 3

Are undergrads really more influential than Gruen panelists? Klout thinks so 22

Twitter sourcing in action – how to accidentally trend LCMs 5

If you want to stop reading this type of article, stop reading this type of article 5

Callout for Mumbrella360 social media volunteers 7

The Voice wins Monday with just under 2m 9

When Twitter hurts 4

The Voice – Australia’s best example yet of social TV 13

It’s official: if you’re reading this, you’re not normal 14

Fairtrade unleashes ‘instant karma’ 1

It’s always right now, until it’s later 3

MasterChef hits back at hashtag hijackers 3

Mamamia hunts for community manager who knows what zeitgeist means 24

One Green Bean to launch Pint & Rest

Mumbrella360: Who is Gen Z and why do we care?

York Butter Factory’s ‘wayward’ pussy patrol 8