Woolworths

Slingshot hires former Carat digital expert Chris Johnston in newly created role

CMOs warn agencies be careful what you wish for when small shops chase big business 2

Coles and Woolworths create similar Christmas TV ads focussing on typical Aussie festivities 1

Woolworths apologises for Michelle Bridges ‘soil eating’ video, saying ‘intention was never to upset anyone’ 36

Woolworths customers react angrily to ‘freak’ label in Michelle Bridges soil eating video 26

Michelle Bridges pokes fun at ‘health freaks’ in new videos for Woolworths from Emotive 19

Woolworths rolls out TV ad campaign to support loyalty overhaul after ditching Qantas 5

Coles hits back after Woolworths releases report claiming shoppers would earn rewards twice as fast under its new scheme 9

Woolworths faces protracted battle to maintain loyalty after ditching Qantas deal says expert 18

Woolworths to axe Qantas Frequent Flyer points scheme and launch new rewards card 54

Qantas updates customers to let them know that there’s no update, but that when there’s an update, they’ll update them 4

Woolworths ditches ‘Cheap Cheap’ in favour of new ‘Always at Woolworths’ tagline 13

Has Woolies found its voice? 8

Gruen’s conflict shop 3

Droga5 Sydney: a timeline of its work

Jessica Rowe, Mikey Robins and Chris McQueen in latest Woolworths careers ad 1

Woolworths has Jamie Oliver cooking for dads as Coles pushes fresh produce with Curtis Stone 3

Woolworths hit back at Coles with Jamie Oliver TVCs reinforcing ‘Fresh’ message 4