Telstra offers pre-sale tickets to increase loyalty

Telstra Thanks campaignTelstra has partnered with new ticketing company BangTango to try and increase customer loyalty.

The scheme will allow customers of the telecommunications company to have access to a cache of reserved seats for live music concerts.

It marks the second phase of Telstra’s new customer loyalty program known as ‘Thanks” that already offers customers access to an exclusive range of movie offers, including $10 cinema tickets.

Telstra’s director of one-to-one Marketing, Nick Adams, said the music ticket partnership with BangTango gives Telstra customers  access to big name artists and music experiences.

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