Telstra to stream A-League football matches in FFA mobile deal

May 10, 2018 4:24

Telstra has secured the live mobile rights for football until 2023 in a sub-licence deal with Fox Sports and the Football Federation of Australia (FFA). The agreement includes live streaming of the Hyundai A-League and select Westfield W-League, FFA Cup and National Team games.

The deal comes at a time when sports rights are being seen as increasingly important for telcos competing in a fiercely contested market. Rival Optus has seen subscriber numbers bounce as a result of securing the local rights for the English Premier League.

Telstra CMO Joe Pollard: Sport is important for attracting mobile phone subscribers

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Paul Wallbank

Paul Wallbank was news editor at Mumbrella between June 2017 and June 2019. Previously he's covered business and technology issues for outlets ranging from The Australian and Sydney Morning Herald to the ABC and Business Spectator.

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3 COMMENTS

Sub 10 May 18

FYI, there is no such thing as Football Federation of Australia games, so Telstra can’t really stream them. What Telstra has gotten the rights to are A-League games, as well as some W-League, FFA Cup and international fixtures.

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Vivienne Kelly 10 May 18

Hi ‘Sub’,

Thanks for flagging. I have clarified in the copy – although if you spot anything else, do let me know.

Many thanks,
Vivienne – Mumbrella

Alex 10 May 18

Joe – can you get the Super Rugby now?

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