The ads of Super Bowl LV: Celebrity cameos, reboots and messages of unity

Celebrity cameos are running rampant in this year’s Super Bowl ads, and viewers can expect to see just a few movie remakes. However the advertising looks a little different this year.

After feeling the pinch of the pandemic, a number of auto brands are sitting this year out, making way for new players such as Fiverr, Klarna and Uber Eats. And, amongst the commercials will also be air time brands have sacrificed to instead send messages about COVID-19 vaccinations. For one such brand, Budweiser, it will be the first time it hasn’t advertised during the game since 1983.

Here are the Super Bowl commercials making the rounds this year.

Brand: Amazon
Agency: Amazon and Lucky Generals

Brand: Anheuser-Busch InBev
Agency: Wieden+Kennedy

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