The best outdoor ads of 2012

In this roundup from the Encore and Mumbrella Annual, we look back at the top outdoor ads from 2012.

1. Pedestrian Council of Australia – Girl

A girl lying on the ground with blood in the shape of earphones gives maximum impact in this ad for the Pedestrian Council of Australia from DDB Sydney. Part of a campaign to raise awareness about listening to music near traffic, the execution is clever in its simplicity, backed by the tagline ‘don’t tune out’.

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