The internet never forgets
Welcome to part two of a series in which Leo Burnett demonstrates how to create memorable pitch documents.
(Update: Leo Burnett has politely requested that we take down the image. Given that they may well own the copyright, that sees like a fair request.)
In this case, we turn to what appears to be a pitch for Bonds by Leos about six years ago which happens to have come Dr Mumbo’s way.
And body language says a lot.
Second from right is Amantha Imber.
what is this all about? News? Or have I missed something?
todd’s pretty buff huh?
Mumbrella has just jumped the shark!
that is really funny look at collis! peopel do silly things for pitches
Did anyone else notice that the females are fully clothed? I’d be interested to know how that difference came about…
isn’t this why we all love media….you’d never get this in another profession
Did they win the bonds pitch?
I’M SUCKED IN, I LOVE IT!
I want work with these people!
Huh?
funny how things look out of context – that was the pitch team for a bonds pitch having fun – creative directors idea if i am not mistaken. one thing we know – they are not afraid to send themselves up
No biggie – Hasan Baba pitched his agency (and agency) in much the same way …
https://www.youtube.com/watch?v=vR_VhfxAnXU
I love people who work in media, people whom are meant to be at the forefront of understanding communications, and yet can’t tell the difference between the News, Mumbo and Opinion sections of Mumbrella.
What a delightful, continually surprising life these creatures must lead, ever shocked to find the biggest news stories on the FRONT of the paper while for some reason children’s programming is continually scheduled in the afternoon while MA horror films aren’t on until late!
It’s almost as if context has something to do with our understanding of information.
it’s funny and even better that it is out of context – bonds underwear – get it – but really. i have seen crazy things for pitches but this is up there. i must admit they made it look ok. still out there. i would be worried if they pitched for KY
A nutshell of everything that is wrong with the industry….agency wankers trying to appeal to precious client egos…not even an original song. Trouble is that clients get sucked in by this sort of puffery and forget about the fundamentals.
Also, best leave this sort of mirror-gazing crap to AdNews. That’s why i ignore it nowadays.
Very nice work, the big guy jelly dancing was my favourite, smooth moves my friend.
im truly embarrassed for all involved. this is what happens when Planners try and get creative…
it was actually the creative director marc collis’s idea and if i got it right ‘i’m so excited’ was also the creative directors idea andy diliallo – f$$%cking funny – i was at the agency at the time and avoided that pitch
Mark Burns 4th from right, lookin pretty buff too Burnsy
it was a poster that they put on reception when the client came in – how embarrassing – the bonds undies did look good though – particularly on that chubby guy on the end
Oh shame…I was hoping to get a look at Todd in his trunks…