The XXX way to easily grow your digital marketing career

Malcolm Auld has discovered one simple growth hack to get you to the next stage of your career, fast: sprinkle a few Xs into your job title.

Here’s another digital marketing case study, from the “you can’t make this shit up” files.

As you know the marketing industry has become infested with virtue signallers and fake marketers who make outrageous claims and sweeping generalisations about the industry, to try and position themselves as legitimately having some sort of expertise.

Sites like LinkedIn are adorned with self-serving wallpaper promoting miracle ways to be a LinkedIn legend, glib motivational statements for instant success, secret sauce sellers, and “fluencers” of all shapes and sizes.

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