Theory Crew welcomes several new clients

Theory Crew has added Nando’s Grocery, Fantastic Furniture, Hada Labo, Hydrodol, and Gelous to its fast-growing client roster, Mumbrella can reveal.

Theory Crew will work with Nando’s Grocery to unveil two new products: PERi-BBQ Sauce and PERi-Dressing. The agency will employ an integrated, socially-led strategy to promote these additions.

Fantastic Furniture and Theory Crew will leverage innovative gifting and influencer tactics to engage audiences through a cohesive social campaign celebrating the Australian furniture retailer’s 35th birthday this year.