Tinder launches 30 Days, 30 dates summer campaign on TikTok

Andrew Banks

February 9, 2022 9:09

Tinder has launched its latest campaign, 30 Days, 30 Dates, in celebration of the Aussie summer season.

The TikTok-led campaign will highlight the best of Tinder’s new in-app experience, Explore, through a series of adventurous dates with local content creators including: Rachael Evren, Tom Ford, Joshua Paine, Jaemie JDP, and Ricky Liu. Explore is a new space within the Tinder app for members to meet new people and explore potential matches based on their interests.

As part of the campaign, the creators will work together as a team and challenge one another to ‘Summer More with Tinder Explore’ by participating in 30 Dates in 30 Days with Tinder members. These dating adventures hero the range of Tinder Explore themes which align with members’ passions and 2022 dating goals, including coffee dates, night out, foodie goals, thrill-seekers, gamers, and more.

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Andrew Banks

Andrew is an editor and journalist with over 27 years' experience, working across publications including news.com.au, The Sunday Telegraph and The Australian newspaper.

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