Tobin Bothers Funerals continues theme of creating celebrations of life in new TV campaign

Funeral business Tobin Brothers launches a TV campaign this week with the company aiming to portray the occasions as uplifting celebrations of life, with a range of people talking about what they want to have at their funerals.

The 30 and 60-second spots show people describing how they would like to be celebrated, including dress codes, what food they would request and what music should be played.

The ads were created by freelance creative Robin Geradts-Gill, who, since the ads were shot, has joined London-based digital agency Adjust Your Set.