Today’s ChangeOneThing videos: Change the remuneration model; make research part of the media plan

Tim Burrowes

May 15, 2012 12:31

Next month’s Mumbrella360 conference will see a debate on how to make a single major change to how the media industry does business.

ChangeOneThing – curated by media agency PHD – will select a single issue and build consensus during the session how it will be tackled.

In the run up to the event, anybody who wants to achieve change is asked to upload a short video arguing for their issue to be the one selected.

Subscribe to keep reading

Join Mumbrella Pro to access the Mumbrella archive and read our premium analysis of everything under the media and marketing umbrella.

Tim Burrowes

I write about the world's media and marketing industry from an Australian perspective Australian lens. I've worked in the UK, Middle East, Asia & Australia. I founded Mumbrella, which we sold in 2017.

Topics

1 COMMENTS

All Class 15 May 12

Classic ending to Al Crawfords video on the youtube channel where he gives it to his CEO Andy Pontin. Will Al be there next week?

User ID not verified.

Latest

Kyle and Jackie O 'go rogue' in another Melbourne campaign

Coca-Cola and Disney release limited-edition Star Wars collection in Australia

Shift from traditional search drives Yango Creator

Apparent creative director departs for 'social impact future'

Publicis Groupe stock dives despite sunny forecast

Today’s ChangeOneThing videos: Change the remuneration model; make research part of the media plan

Get the latest media and marketing industry news (and views) direct to your inbox.

Sign up to the free Mumbrella newsletter now.

SUBSCRIBE