Toyota Genuine Accessories are ‘genuinely useful’ in latest work from Dentsu Creative
Toyota Australia is demonstrating the everyday uses of its Toyota Genuine Accessories in a new campaign from Dentsu Creative.
The campaign highlights how the accessories are “genuinely made, genuinely useful” for all Australians, from families and couples, to tradies and farmers, offering extreme durability that is not just the right fit for their Toyota vehicles, but the right fit for everyday uses as well.
Spearheaded by a 30 second TVC, the work showcases the Toyota Genuine Accessories in a number of scenarios, where a bull bar stands in for seating at a local AFL game, and a cargo mat makes the perfect baby change mat.
