TV1 appoints The Hallway
Sydney creative agency The Hallway has won the account for TV1.
The announcement:
Following a competitive pitch, TV1 General Entertainment Partnership has appointed independent advertising agency The Hallway to review their digital revenue model across their subscription television channel brands, TV1 and SF.
The Hallway will undertake a rigorous strategic and business consultancy project in order to investigate and identify new digital income streams for both brands.