Commercial TV execs look back on a tight year
Seven and Nine’s final battle for the TV year’s ratings crown was one of its closest to date and the end of the year saw CBS’ acquisition of Ten go ahead. Zoe Samios checks in with Seven’s Angus Ross, Nine’s Michael Stephenson and Ten’s Beverley McGarvey to discuss the results.
This year’s TV ratings battle saw Seven nab its 11th consecutive annual win, but programming boss Angus Ross isn’t so comfortable. After all, Seven’s main channel only squeaked a 0.1% win over Nine.
It was one of the closest contests in recent years, with Seven narrowly claimed the ratings win in main channel and overall share, while Nine snatched up the key advertising demographics – 16-39, 25-54 and Grocery Buyer with Child.