Uber Eats’ Paris Irwin campaign adds 3D billboard and other executions

Kalila Welch

July 22, 2022 3:25

Food delivery platform has launched the latest iterations of its Paris Irwin ‘Tonight I’ll Be Eating’ campaign, taking live a new 3D billboard featuring Australia Zoo young giraffe, Princess Lasagna Baby, named by Hilton herself.

Created by Special Group and oOh!media, the 3D billboard in located in central Melbourne, and is one of multiple new campaign executions for Uber Eats.

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Kalila Welch

Kalila Welch joined the Mumbrella editorial team in November 2021. She took a brief career break in mid 2023 to complete her Masters of Journalism before returning to Mumbrella for a year.

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1 COMMENTS

ffx 25 Jul 22

how do i go on virtual zoo tour?

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Uber Eats’ Paris Irwin campaign adds 3D billboard and other executions

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