UK-based health and wellness brand appoints Claxon as media and creative agency

Independent agency Claxon has been appointed as the media and creative agency of record for a UK-based health and wellness brand, tasked with driving the brand’s growth and reach.

Phizz – a 3-in-1 hydration, electrolyte and vitamin tablet brand – was founded to “help people feel their best, every day”, according to the brand’s website. Guided by a “distinguished PhD neuroscientist and Oxford scholar”, Phizz is said to hydrate beyond water, packing essential nutrients into one easy solution.

Claxon will use creative AI to help drive sustainable growth and success for the brand, and its immediate remit includes building an omni-channel media strategy for the UK market.

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