Unilever bowls underarm, launching natural aerosol deodorant, Schmidt’s, via Emotive

Unilever has launched its new certified natural aerosol deodorant brand, Schmidt’s, into market with its first ever campaign in Australia and New Zealand, created by independent creative agency Emotive.

The campaign platform, ‘It’s all good’ reflects the brand’s ozone-friendly aerosol product, and comes just a few weeks after Unilever ANZ achieved B Corp status for its commitment to meeting high standards of social and environmental performance, transparency, and accountability.