US band Twisted Sister threatens Clive Palmer over advertising
Clive Palmer’s bid to return to Australian politics has involved billboards, full-page newspaper ads and TVCs, and now, the threat of a lawsuit.
US band Twister Sister has taken aim at Palmer’s TVC in which a vocalist sings “Australia ain’t gonna cop it, no Australia’s not gonna cop it, Aussies not gonna cop it anymore”. The band claims it is an unauthorised use of its song, ‘We’re not gonna take it’, which includes the lyrics “Oh we’re not gonna take it, no we ain’t gonna take it, oh we’re not gonna take it anymore”.
https://www.youtube.com/watch?v=JFtLrB6Z5HI
Palmer’s ad takes aim at Australia’s NBN.
Palmer is trying too hard to be Australia’s Trump. Both use similar marketing and psychology tactics to connect with disenfranchised people from lower socioeconomic and less educated backgrounds.
Good luck to the band, however, I doubt they’ll have much luck getting anything out of Clive!
The laws of copyright are reasonably well known to most people employed or associated with the advertising world.
Some people outside the advertising world, seem to think that it is simply a matter of recording a favourite tune, and using all or part of it to enhance their advert or promotional material. Others know this is not on, but imagine that they can slightly alter either the tune or the words or both, and go for it without censure.
I think the misconception is not uncommon, anyone might be guilty of it; one wouldn’t simply have to be say overweight, or loud, or aggressive and mendacious, to qualify.
It is a marvelously altruistic act towards lawyers to sue a billionaire, for they will be the only beneficiaries.
There is so much promise in changing attitudes with the Gillette adverts. Sorry, won’t be going anywhere near ultra tune based on the recent advert campaigns.