Vegemite vs Marmite vs Vegemite vs Marmite

Dr Mumbo likes four things: Vegemite, repetition, publicity opportunities, and repetition.

And Vegemite has delivered on all fronts, with its latest jab at Marmite in the British press.

Marmite started the war back in July, framing The Ashes cricket test as a battle between the two yeasty spreads. Next up, Vegemite took out an ad in the UK tabloid The Mirror, contending “Vegemite tastes like a come-from-behind victory by 251 runs… you won’t like the taste of Vegemite”.

Marmite returned fire with a reference to the Aussie team’s ball-tampering, also in The Mirror.

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