Vevo boss claims music video streaming services are better placed to pay artists well

https://youtu.be/ybXlIooX_Ws

The international boss of music video streaming service Vevo has said that music streaming players have an obligation to ensure both the artists and rights holders ensure they are paid well for their work.

In a video hangout with Mumbrella, Nic Jones, senior vice president of international at Vevo, acknowledged recent controversies in the sector around the payment of artists and rights holders, citing Taylor Swift’s decision to withdraw from Spotify in 2014.

“That’s been a very clear definition of Vevo wanting to work closely with the artists, the rights holders and the labels… so to that end we absolutely understand the responsibility we have to artists and to rights holders to get fairly paid,” said Jones.

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