Vice Media Group appoints APAC sales and brand partnerships lead

Vice Media Group has appointed Lou Wee to lead sales and brand partnerships across Asia Pacific with a focus on Vice World News.

Wee joins from the South China Morning Post where as head of sales he helped accelerate the Post’s early advertising recovery amidst this global pandemic, driving revenue growth especially across its digital and branded content business. He has also held senior commercial roles at CNBC Asia and The Wall Street Journal Asia, helping pioneer their branded content studios including CNBC’s Catalyst.

In APAC, Vice Media Group operates four media brands, Vice, Vice World News, i-D and Refinery29, with nine offices, more than 150 employees and editorial presences in 16 countries.