VMO adds Fernwood to its custom publishing portfolio

July 4, 2018 10:43

Val Morgan Outdoor has launched a commercial partnership with women’s only gym chain, Fernwood Fitness, that will see VMO Active produce the fitness company’s custom magazine and rollout a digital advertising network in its gyms.

VMO Active was formed with acquisition of fitness publishing firm, the Active Media Group in 2016 which boasted Fitness First as its lead client.

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Paul Wallbank

Paul Wallbank was news editor at Mumbrella between June 2017 and June 2019. Previously he's covered business and technology issues for outlets ranging from The Australian and Sydney Morning Herald to the ABC and Business Spectator.

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