The Voice stutters as House Rules opens ratings lead
Seven’s House Rules opened up clear air ahead of Nine’s singing contest The Voice on Monday night.
While House Rules rated just under 1.5m and was top show for the night among all people, The Voice was down in fifth with just under 1.3m viewers, according to overnight metro ratings from ozTAM.
It was The Voice’s second lowest overnight audience of the season.
The third contestant in the reality battle, Ten’s Masterchef, was down in ninth with 994,000 viewers.
Saying that The Voice stuttered compared to House Rules is an unfair comparison given that the former ran for 2 and a half hours and still pulled an average of 1.3m, giving Nine an unassailable lead for the night….
The Voice has lost around a million viewers since it’s 2014 launch and is down about 25% year on year – for the past THREE years!
Stutter is an understatement- disaster is more like it.
Anyone else noticed that SBS ratings are actually down since the World Cup has been running? Is that because their regular soccer audience are all over in Brazil watching it live?